She’s the hair inspo pic we’ve all been presented with and the biggest hair trend of the 2020s (so far).
Meet Matilda Djerf.
The Swedish model-turned-designer is known for her blonde face-framing curtain bangs, a style that emerged (again!) out of the past few years of hair experimentation and a much-anticipated 70s resurgence. Think a modern-day Farrah Fawcett, inciting masses of fans to create the iconic blowout on an almost daily basis.
As one of the original influencers, Matilda has taken over Pinterest and racked up a following of over 2.9 million on Instagram. The hashtag #matildadjerfhair has almost 95 million views on TikTok. She has a huge sway over fashion and beauty trends, popularising Scandi style, selling out the Dyson Airwrap, and reintroducing glam to the mainstream hair roster. Call your Nan, rollers are back!
The volume, the shape, the colour - Matilda has inspired a whole generation of clients to embrace the layered look. Get the look using our FAVOURITE Aluminium Hair Rollers.
So, have you seen inspo pics of Matilda Djerf in your salon? What do you think of the style?
